Paytm is Hiring Digital Marketing || Apply Now

Company: Paytm

Role: Digital Marketing Intern/ Digital Marketing Specialist

Location: Work From Home

Salary: 4.2 LPA to 6.5 LPA 

Qualifications: Any Graduation/ Post Graduate

About Organization:

Paytm is an Indian fintech and e-commerce company founded in 2010. It offers a wide range of digital payment services, including mobile recharge, bill payments, and online shopping. With a user-friendly mobile app, Paytm has become one of India's leading digital payment platforms, serving millions of users. The company has expanded into various financial services, including digital wallets, banking, and insurance. It gained prominence for its innovative approach to cashless transactions and has played a significant role in India's digital transformation, particularly in the wake of demonetization in 2016.

Job Description:

Work closely with the region's business development & content team to develop digital marketing plans for amplification of events on Paytm Insider.

Implement platform, email and social media marketing plans for events and categories on Paytm Insider.

Track and report digital marketing plans for effectiveness and efficiency.

Implement various optimization techniques for continued improvement in digital marketing performance!

Digital Marketing Specialist

Work closely with the business teams & content team to develop digital marketing plans for amplification of events and categories

Implement platform, email and social media marketing plans for key events and categories

Implement various optimization techniques for continued improvement in digital marketing performance

Create and maintain analysis reports that point towards shortcomings in previous campaigns; design new campaigns based on inputs from these reports and make recommendations following new releases and trends

Deep dive into numbers from different digital marketing tools to bring out meaningful and actionable insights

Effectively manage budgets across all digital marketing operations

Requirements

1-2 years of relevant experience in digital marketing

Prior hands-on experience of campaign management on digital ad platforms including Facebook ads, Google Adwords and LinkedIn

A thorough understanding of Google Analytics and other digital marketing analytical tools

Hands-on experience in email marketing tools such as Mailchimp and Clevertap

A thorough understanding of different email marketing strategies such as drip campaigns, follow-up campaigns etc.

An obsession with numbers and a keen eye for trends backed by relevant numbers

Strong written and oral communication skills

Experience working in startups or other fast-paced environments

 

Paytm Digital Marketing Intern: Apply Now

Paytm Digital Marketing Specialist: Apply Now